Car Buying & Leasing CRM

Rebuilt an inefficient CRM for the automotive industry from the ground up with optimized database queries, dynamic reporting, advanced filtering, real-time scheduling, intelligent form handling, automated imports, and an integrated email campaign system.

Overview

myHopscotch, a leading car-buying consultancy in California, USA, approached us with a slow and outdated CRM that required eight key feature updates. After a comprehensive evaluation, we recommended a complete redevelopment to optimize performance, improve user experience, and integrate modern functionalities.

  • A sluggish system that hindered daily operations.
  • Inefficient reporting with limited data visualization.
  • Rigid form structures that lacked adaptability.
  • Poor task and calendar management.
  • Redundant processes for repeat clients.
  • Heavy reliance on external APIs, causing slow response times.

The core challenges they faced:

To solve these issues, we redesigned the CRM from the ground up, integrating advanced performance optimizations, automation, and user-centric features.

Services

  • Business Need Analysis
  • Custom CRM Design and Development
  • Custom Feature Development
  • Maintenance & Support
  • Quality Assurance and Testing

VISIT

WEBSITE

Industry

Automotive Services

Region

North America

VISIT

Website

Technologies

Angular JS

Angular JS

Calendly

Calendly

CSS

CSS

Google Calendar

Google Calendar

HTML

HTML

JavaScript

JavaScript

JQuery

JQuery

klaviyo

klaviyo

Laravel

Laravel

MySQL

MySQL

paymentsense

paymentsense

PHP

PHP

SendGrid

SendGrid

Zapier

Zapier

Zohochat

Zohochat

  • Laravel
  • SugarCRM

Key Features

Performance & Scalability Overhaul

Since the old CRM suffered from slow load times and inefficient queries, we re-architected the entire system for speed and scalability. Key functionalities include:

  • Built on a modern tech stack, ensuring future scalability.
  • Optimized database queries to handle large datasets efficiently.
  • Reduced system latency through intelligent caching and API optimization.

Dynamic & Customizable Report Builder

The previous report builder lacked flexibility, limiting business intelligence insights. We built a fully dynamic reporting system with:

  • Built on a modern tech stack, ensuring future scalability.
  • Optimized database queries to handle large datasets efficiently.
  • Reduced system latency through intelligent caching and API optimization.

Smarter Form Input & Data Management

The old CRM had rigid forms that didn’t adapt well to business needs. We introduced some key enhancements:

  • Dynamic form fields for better customization.
  • Improved validation mechanisms to prevent errors.
  • Auto-population for repeat clients, reducing redundancy.

Upgraded Task & Calendar Management

Managing tasks and scheduling was inefficient in the old system. Our improvements included:

  • Real-time scheduling integration for convenient workflow management.
  • Intuitive UI/UX enhancements for a better user experience.
  • Automated task assignments to boost productivity.

API Call Reduction & Internal Database Integration

The old system relied heavily on Edmunds API calls for car data, causing slow response times. To resolve this, we:

  1. Built a self-contained Car Information Database for faster, offline access.
  2. Eliminated external API dependencies, improving system reliability.

Robust Data Import & Migration

Importing data from Excel files was complex and error-prone. We solved this with:

  1. Smart data validation to prevent incorrect entries.
  2. Automated field mapping for smooth integration.
  3. 100% successful data migration with zero loss.

Scalability Features

To ensure the CRM remains future-proof and scalable, we introduced:

  • Automated Email/Drip Campaigns – Enabling businesses to run personalized, scheduled email sequences.
  • Integrated Car Database – Reducing dependency on third-party APIs for vehicle-related operations.
  • Advanced Filtering System – Allowing multi-criteria selection for precise data management.
  • Custom Reporting Module – Supporting dynamic data visualization, scheduled reports, and advanced analytics.

Results & Benefits

Our full-scale CRM redevelopment delivered significant performance, usability, and operational gains:

  • 60% faster system response times, eliminating previous bottlenecks.
  • Streamlined task management, improving internal workflows.
  • Enhanced reporting and data visualization, empowering better decision-making.
  • Zero data loss during migration, ensuring business continuity.
  • Future-ready architecture, designed to scale with business growth.

Outcome

By choosing a full rebuild over piecemeal fixes, myHopscotch now operates on a high-performance, future-proof CRM tweaked to their needs. This project reinforces our commitment to engineering top-tier, scalable software solutions that drive business success.

  • Scalable architecture that grows with your business.
  • Automation-driven approach to reduce manual workload.
  • Data security & reliability for enterprise-grade performance.
  • Proven expertise in CRM & SaaS development.

Explore More

The case studies in this section have been handpicked to showcase our best design and development projects. Each case study shows how we used industry-leading practices to transform our client’s idea into a working project.

Gas Safety Certs
Gas Safety Certs
Gas Safety Certs
Gas Safety Certs

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