Our client, a top SEO agency in the UK specializing in improving online visibility through SEO, CRO, and related strategies, needed a custom website. They required a solution that integrated advanced features such as Calendly for booking strategy calls, categorized case studies to highlight their expertise, a comprehensive blog for knowledge sharing, and interactive SEO tools while also showcasing their exceptional service quality.
With our expertise in WordPress, PHP, JavaScript, and JQuery, we developed a website that blends functionality with the best user experience. The site features Calendly integration and a categorized case study page with CRO, Local SEO, and National SEO divisions, enabling visitors to navigate and explore success stories easily. A robust blog listing page was designed to share informative articles, while three interactive SEO tools—On-Page SEO Analyzer, SEO Keyword Profit Calculator, and Google Meta Data Snippet Optimizer—engage users with actionable insights. Additionally, the Chat4Business (C4B) chatbot ensures real-time assistance and enhanced communication.
The result is a streamlined, well-organized website that successfully increased online inquiries and improved user engagement.
Calendly
CF7 Plugin
CSS
HTML
JavaScript
JQuery
MySQL
PHP
WordPress
Difficulty showcasing expertise in diverse SEO fields like CRO, Local SEO, and National SEO.
Inefficient client communication and scheduling process plus lack of engaging, interactive tools to increase website visitors’ dwell time.
Needed a user-friendly sub-page to share categorized knowledge and SEO-related updates.
The client aimed to enable 24/7 inquiry submissions, provide automated responses, and guide potential clients down the conversion funnel.
Developed a structured and interactive website with a case studies page to showcase success stories in CRO, Local SEO, and National SEO categories.
Integrated Calendly for effortlessly booking strategy calls and adding three client-specific SEO tools to improve user stay.
Built a custom blog listing page with easy navigation and sharing of categorized articles.
Implemented a C4B chatbot for real-time support for improved communication.
The Blog Page features a clean layout with the latest blogs displayed prominently on the left, categorized for easy navigation. On the right, a custom-designed lead generation contact form encourages visitors to convert into clients, while a widget below highlights the most popular posts. Beneath this, a categorized list covering niches like Local SEO, Content Marketing, and UX enables users to find targeted information quickly. Finally, the embedded Website SEO Analyzer Tool, also accessible via a popup, allows visitors to assess their site’s SEO health, combining knowledge sharing, functionality, and lead generation into one cohesive and user-friendly experience.
Calendly Integration streamlines the booking process by allowing potential clients to schedule strategy calls directly through an interactive calendar displaying available date and time options. This feature helps the website efficiently capture leads while offering clarity on key deliverables, including SEO health assessments, improvement strategies, growth opportunities, and realistic timelines for achieving goals.
The Chat4Business (C4B) Chatbot delivers 24/7 real-time assistance, guiding potential clients through user-specific queries related to sales, strategy, marketing, and operations. Smoothly integrated into the website, this dynamic feature ensures users receive support whenever they need it.
The Contact Form built with CF7 streamlines communication, allowing users to easily submit inquiries or feedback. With fields for essential details like name, email, phone number, and message, it ensures efficient lead capture and facilitates prompt responses. Integrated contact details provide multiple ways to connect, enhancing accessibility.
The Categorized Case Studies page highlights success stories in CRO, Local SEO, and National SEO with a 3-column layout and feature images for each case study. Users can filter results by service type for targeted exploration. The page includes a hero section showcasing the team’s achievements and an embedded contact form for lead capture, ensuring an engaging and conversion-focused experience.
The SEO Keyword Profit Calculator helps businesses identify the most lucrative keywords for targeting on Google’s first page. This interactive tool allows users to input keywords, select their target position, estimate conversion rates, and calculate potential profits. Designed to enhance decision-making for SEO strategies, it simplifies keyword analysis with precision.
The Website SEO Analyser evaluates your webpage’s optimization for a specific keyword, whether short or long-tail. By scanning the URL and analyzing keyword density, it provides a percentage score and actionable suggestions to improve SEO effectiveness. This tool simplifies on-page optimisation, enhancing search engine rankings and user experience.
The Google Snippet Optimisation Tool lets users preview and perfect how their website appears in Google’s SERPs. With features like a Google SERP simulator, rich snippet text, bold formatting, and title and description limits by pixel width, it helps users craft compelling, optimized meta tags to enhance visibility and click-through rates.
We delivered the project successfully, and the website is now live at Improve My Search Ranking.com. The blog listing page enhances knowledge sharing with categorized articles, while the Website SEO Analyzer and two other client-specific SEO tools engage visitors by highlighting optimization needs. Calendly integration streamlines strategy call bookings, increasing client leads, the C4B chatbot provides 24/7 assistance for one-on-one user communication, and the CF7-powered contact form simplifies inquiries and feedback. Post-launch, the website has seen an average of 250 monthly visitors, establishing the client’s credibility and positioning it as a go-to resource in the digital marketing industry.
The case studies in this section have been handpicked to showcase our best design and development projects. Each case study shows how we used industry-leading practices to transform our client’s idea into a working project.
© 2025 Dynamologic Solutions All rights reserved.